TV GUIDE Magazine Selects Aysling Digital Media Solutions for WoodWing CMS Integrations
New Multi-Media Channel solution implemented by Aysling Digital Media Solutions
ANN ARBOR, Mich., Oct. 21, 2011 /PRNewswire/ -- TV GUIDE Magazine has selected Aysling Digital Media Solutions to integrate and support WoodWing's Enterprise 7 content management solution as part of TV GUIDE Magazine's digital publishing workflow.
Launched nationally in April 1953, TV GUIDE Magazine's premiere issue featured Lucille Ball with her newborn son, Desi Arnaz, Jr., on the cover. Today, TV GUIDE Magazine is one of the most popular magazines in the country, and over 14.5 million readers continue to enjoy in-depth articles, previews and national TV listings each week.
"TV GUIDE Magazine is an American icon," states Shawn Duffy, the Managing Director at WoodWing USA. "We are pleased to have TV GUIDE Magazine join the WoodWing family."
By migrating to a "paperless" workflow environment with Enterprise 7 and utilizing the capabilities of Content Station, TV GUIDE Magazine has significantly reduced the Editorial Review and Quality Assurance process that is essential to the publication's daily workflow. Additional productivity gains were achieved with the open-end scripting customization available with Enterprise 7 for a substantial number of daily tasks that have now been automated.
"Given the increasing user demand for TV GUIDE Magazine content on a daily and weekly basis, we are pleased to be working with Aysling Digital Media Solutions to manage the high volume of content we create and distribute across multiple channels," said Al Robertson, Director, Production Management at TV Guide Magazine.
"Workflow efficiency is key for controlling cost when it comes to design, production and distribution, especially when you have very short production cycles," states Patrick Becker, President of Aysling Digital Media Solutions. "Aysling was selected by TV GUIDE Magazine given our approach, knowledge base and history for delivering exceptional cross-media solutions for the publishing industry."
About TV GUIDE Magazine
TV GUIDE Magazine is the only magazine devoted exclusively to television—the industry, the personalities, and the programming. With an audience of more than 14.5 million television enthusiasts, TV GUIDE Magazine is the most trusted name in entertainment coverage, and the industry leader in reader engagement. From behind-the-scenes looks at broadcast, cable, and syndicated shows, to sneak peeks at television's most intriguing plotlines, to exclusive interviews and breaking news, TV GUIDE Magazine provides the most comprehensive coverage on America's #1 leisure activity. For more information, please visit tvguide.com/magazine.
About WoodWing
WoodWing Software was founded in 2000 and is headquartered in The Netherlands. WoodWing creates the most progressive solutions available on the market for the production of print, online and tablet publications. Rapid growth worldwide and success across the full spectrum of small to large publishers demonstrate that WoodWing markets the best tools for the best price. WoodWing's customers include renowned magazine, newspaper and book publishers, as well as communication agencies and corporate customers. WoodWing Software is located in Zaandam, The Netherlands, and has regional sales companies for Europe, the USA, Asia-Pacific and Latin America. Customers are served through select partners. More information is available on the Web at www.woodwing.com. WoodWing is on Twitter at http://twitter.com/woodwingsoft.
About Aysling Digital Media Solutions
WoodWing GOLD Solution Partner, providing digital publishing solutions, including media production and graphic design, integration and support for Publishers, Corporations and Agencies that require a robust, feature-rich enterprise publishing solutions to meet their respective world-wide audience digital media channels for content presentation, includes Print, Web, iPad, Tablets and Mobile. Aysling is a member of the Fry Family Network.