Attention-getting production options and detailed delivery plans aim to increase response.
Catalog and Direct Marketers have one primary goal: to make money by selling product. Their biggest concern is getting their catalog into the hands of their end user, so Nana can order a needlepoint kit or an academic institution can order waste receptacles.
Fry's Catalog Team understands these two basic premises, and has the resources to achieve them. Three location inkjet addressing capabilities, selective binding of text sections or covers, stickering on the front cover, polybagging a product sample provide options for increasing response. Our logistics experts devise detailed distribution plans that balance cost-efficiency with delivery time, to ensure in-home dates are met within your budget.
The rest of our supporting services - automated page submission workflows, remote proofing, customized content management systems, website development - form a single source solution for direct marketers who are serious about achieving their goals.